Voted the prestigious Overall Favourite Brand at the Melbourne Bloggers BrunchTM
Congratulations to Little Innoscents, announced as a recipient of the October Bloggers BrunchTM, Bloggers Choice Awards – Overall Favourite Brand for the second event in a row. The Bloggers BrunchTM is Australia’s Premier Influencer Marketing Event creating highly leveraged relationships between brands and a community of bloggers, influencers and social mums.
The event, a Kids Business initiative now in its 9th year, was held in Melbourne on October 26th and provided a unique, completely interactive brand experience day for influencers to attend on behalf of their readers, to meet, mingle and exclusively liaise with brands, trial products and learn about their unique brand story.
A panel of 95 influential guests with a staggering collective audience size of 3.1 Million readers, then placed their votes to nominate 14 brands exhibiting for a series of awards. The Bloggers BrunchTM Bloggers Choice Awards acknowledges both the bloggers’ considered voice and the level of impression Little Innoscents made.
Jenna Carrigan, Little Innoscents Marketing Executive who attended the event said:
“The Little Innoscents family is so committed to protecting and nourishing skin and the planet with natural and organic products. We were already humbled to have received this accolade from the Brisbane Bloggers BrunchTM and are so thrilled that Melbourne influencers responded in this way too. Mum to mum recommendations are very valuable. Thank you to the influencers for their support and vote of confidence and look forward to continuing these relationships in the future.”
Popular influencer Steph, Mostly Miniature summed up a consistent brand sentiment for Little Innoscents:
“This brand fills a BIG need. We are transitioning all our products to clean and green. This is a blessing!”
Christie Nicholas, Kids Business Managing Director and Founder of the Bloggers BrunchTM, adds:
“We are very proud of Little Innoscents and their success at this influencer event. Seeing them merge the power and reach of online, with the power and engagement of offline, to drive advocacy and nurture 2-way relationships with influencers is exciting – especially given the integral role influencers play to inform and empower more Mums in Australia to get to know brands they value. Our Influencer Marketing Campaigns continue to grow in popularity for both the influencers and the brands we involve.”
See www.KidsBusiness.com.au for the complete list of winners, and to enquire about the next event
please contact ph: 03) 9598 9128 or marketing@kidsbusiness.com.au
